Dom Najafi
executive design director, global Cadillac
General Motors

Dominic Najafi is Executive Director of Design, Global Cadillac at General Motors, where he leads Cadillac Design in Detroit and helps shape the brand’s future as a global luxury performance brand. He leads collaboration across teams in China, the UK and Pasadena, helping further establish Cadillac’s global presence. His work focuses on developing the next generation of the Cadillac portfolio.

Najafi joined GM in 2022 as Head of Studio & Exterior Design at GM Advanced Design Studio in the UK. In that role, he guided the development of advanced concept models and played a pivotal role in launching GM’s UK Advanced Design Studio. He now partners with advanced engineering and brand teams to define the next generation of Cadillac’s design, with a focus on originality, craftsmanship and intuitive user experience.

His Cadillac design portfolio includes the V-One concept, exploring future directions for Cadillac performance and luxury.

Before joining GM, Najafi spent 20 years at Bentley and Jaguar Land Rover, shaping luxury products across multiple brands and segments. He began his career at Bentley as an intern before becoming an interior designer and later an exterior designer. At Jaguar, he worked in Advanced Design, became Chief Creative Designer for Jaguar exteriors and later served as Chief Exterior Designer.

Najafi is committed to building strong, collaborative design teams and mentoring the next generation of designers as the industry transitions toward a more software-defined future of luxury. He earned a bachelor's degree in Transport Design from Coventry University in 2003.